To promote the upcoming Deal or No Deal Island Season 1 premiere, we created ‘Stacks on Steps’, taking over popular staircases in NYC + LA and giving passersby the chance to win a variety of prizes. The set design was inspired by the iconic tiered steps of the show, with tropical elements infused to give a nod to the fresh island narrative of the new show.
NBC
Deal or No Deal Island Season 1 Promotion
NYC + LA
Experiential Concept + Strategy Development.
Environmental Design.
Fabrication Managment.
Deal or No Deal Island Season 1 Promotion
NYC + LA
Experiential Concept + Strategy Development.
Environmental Design.
Fabrication Managment.
